The Liberal Arts Education Platform will not only impact the education sector in Pakistan but also reach out to the neighboring countries and contribute towards global scholarship. IAC highly values the traditional knowledge of our people and seeks to contemporize it with input from the latest technological knowledge. IAC believes in integration with community, building long term industrial linkages and National and International partnerships. By incorporating a tri-lingual approach, which includes English, Urdu and Punjabi, the students recognize culture and art education not as a foreign stimulus but the one they are inherently connected with.
History in the making
"An event happening now that will be remembered in the future because it is very important."
With the emerging new dynamics in our social and cultural environment, it is imperative to assign priority to Higher Education for socio-cultural development and societal transformation. Treet Group of Companies has always aspired to create value for society through strict adherence to its principles, while focusing on originality and innovativeness in the industrial sector. With this, Treet has now ventured forth into the academic sector for the promotion of the study of arts and culture. The many years of efforts have materialized into the establishment of the Institute for Art and Culture which has a state-of-the-art infrastructure, picturesque and inspiring setting and devoted team of faculty members and administrators. The learning ambiance at the Institute is perfectly suited for all-round growth and academic excellence. I am confident that the Institute will ensure quality of education and teaching and play an increasingly important role in improving access to Higher Education in the country.
Syed Shahid Ali
Chancellor, Institute for Art and Culture.
Welcome to the pioneering batch of IAC!
Institute for Art and Culture brings a new dynamic educational system to Pakistan. Its philosophy is rooted in convergence of knowledge incorporating interdisciplinary approach. Its core values focus on culture and art, multiplicity and diversity, development and creativity. With these the Institute creates a strong learning environment for the 21st century students, enhancing academic achievement that develops students’ social and communication skills.
The Institute for Art and Culture is established by Act XXXI, 2018, of the Government of Pakistan. IAC boasts a faculty of dedicated scholars and practitioners, both national and international, well versed and accomplished in their respective fields and committed to research and practice.
The Institute seeks to have a diverse student body from a variety of educational, ethnic, economic and social compositions from within the country and abroad, thereby meeting the challenges of maintaining the standard and quality of education and creating equal opportunities for national and social integration. The admissions to IAC are merit based and open to all Pakistani nationals and international students regardless of color, creed, gender or age. Candidates from remote areas, under-privileged backgrounds, minorities and those with disabilities are encouraged to apply. Merit cum need based scholarships; loans, work on campus etc. are also available for deserving candidates.
We encourage you to put your best foot forward in order to secure a place in this exemplary Institution. Come well prepared and do your best in the admission tests and interviews. I am confident that you will make the most out of studying at our campus in Lahore; a provincial capital and one of the most diverse cities of Pakistan. I invite all motivated and outstanding students to join this dynamic community of highly committed people trying to create a difference and be part of a well linked global community of accomplished graduates and alumni of IAC.
Best wishes for a successful academic year.
Prof. Sajida Haider Vandal
Vice-Chancellor, Institute for Art and Culture
Professor Pervaiz Vandal.
• Culture is a set of beliefs and practices which animates, sustains and binds a people, thereby defining identity. The past is our bedrock and yet it must continuously evolve.
• The human mind is a conscious set of cognitive faculties that processes, reasons and perceives in a holistic framework. The integrative process of thinking, wanting and feeling, leads to the creation of objects of beauty, which may or may not be of any formal use. This experiential awareness is the basis of all artistic creations.
• Art provides multiplicity of views that enhances self-reflection, communication and visual literacy. This increased sense of empathy, in turn, develops a tolerance towards the 'other', the 'different' and the 'outsider'.
• Culture impacts the individual and the decision making processes in a society. It has the potential to bridge our worlds, connect and inspire communities, provide skills for development and essentially, advocate change.
Professor Pervaiz Vandal.
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