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Bachelor In Media & Communication Studies

BACHELOR IN MEDIA AND COMMUNICATION STUDIES
FUTURE PROSPECTS
Eligibility Criteria

The world around us continues to be shaped by the ICTs in terms of ideologies, political systems, and interaction of ideas. A degree in Media and Communication Studies equips students with the academic wherewithal to make sense of the changing world. This degree aims to prepare students for exciting opportunities in the expanding media and communication industry. It also trains them to critically reflect on and analyze the events and come up with their analysis for the benefit of the wider society.

You can avail the following opportunities as;

  • Professionals for Media
  • Creative directors
  • Producers in Radio and Television
  • Jobs in Gov. Sector
  • PRO in Private Organizations
  • Jobs in Private Sector
  • Non-Linear Editor (NLE)
  • Content Manager
  • Copy Writer
  • Advertisement Developer
  • Media Consultant
  • Documentary and Short Film Makers
  • Jobs in Ad agencies as Copy Writers, ad developers
  • Career in Radio, Television, and Social Media Platforms
  • Information Officer and Public Relations Officer in DGPR, PID and ISPR
  • Career as News anchors, Reporters, Sub editors, Feature/Column/Editorial writers
  • Higher Secondary School Certificate with at least 45% marks.
  • American High School Diploma with IBCC equivalence of 45%.
  • International Baccalaurate with IBCC equivalence of 45%.
  • GCE ‘O’ Level passes in 8 subjects and ‘A’ level in three principal subjects with IBCC equivalence.
SCHEME OF

STUDIES

Total Credit Hours: 135

SCHEME OF STUDIES

First Year – First Semester (1)
Course Code Course Title Credit Hrs. Course Category Pre-Req
MCS-101 Introduction to Mass Communication 3(3+0) Discipline Specific/Foundation Course 1 None
SOC-103 Principle of Sociology 3(3+0) General Allied Course 1 None
EWR-101 Introduction to Expository Writing 3(3+0) Compulsory Course 1 None
AHM-101 Introduction to Philosophy 3(3+0) General Allied Course 2 None
SOC-101 Introduction to Soft Skills 3(2+1) General Allied Course 3 None
ISM-101 Islamic Studies 3(3+0) Compulsory Course 2 None
Total Credit Hours 18(17+1)    
First Year – Second Semester (2)
Course Code Course Title Credit Hrs. Course Category Pre-Req
CSC-101 Introduction to ICT 3(2+1) Compulsory Course 3 None
ECO-201 Principles of Economics 3(3+0) General Allied Course 4 None
QTR-102 Introduction to Statistics 3(3+0) Compulsory Course 4 None
EWR-102 Communication & Presentation Skills 3(3+0) Compulsory Course 5 EWR–101
MCS-102 Introduction to Digital Media 3(2+1) Discipline Specific/Foundation Course 2 None
SOC-102 Soft Skills & Personality Development 3(1+2) General Allied Course 5 None
Total Credit Hours 18(14+4)    

Second Year

Second Year – First Semester (3)
Course Code Course Title Credit Hrs. Course Category Pre-Req
MCS-201 Introduction to Broadcast Media 3(3+0) Discipline Specific/Foundation Course 3 None
EWR-203 Critical Reading and Academic Writing 3(3+0) Compulsory Course 6 EWR–102
PSY-201 Principle of Psychology 3(3+0) Discipline Specific/Foundation Course 4 None
MCS-202 Media Culture and Society 3(3+0) Discipline Specific/Foundation Course 5 None
PST-201 Pakistan Studies 3(3+0) Compulsory Course 7 None
URD-201 Functional Urdu 3(3+0) Compulsory Course 8 None
Total Credit Hours 18(18+0)    
Second Year – Second Semester (4)
Course Code Course Title Credit Hrs. Course Category Pre-Req
MCS-203 Mass Media in Pakistan 3(3+0) Discipline Specific/Foundation Course 6 None
MCS-204 Media Ethics and Laws 3(3+0) Major CC None
POL-201 Political Science  3(3+0) General Allied Course 6 None
MCS-206 Functional English 3(2+1) Compulsory Course 9 EWR- 203
AHM-202 Social Entrepreneurship 3(3+0) General Allied Course 7 None
Total Credit Hours 15(14+1)    

Third Year

Third Year – First Semester (5)
Course Code Course Title Credit Hrs. Course Category Pre-Req
MCS-301 Introduction to Advertising & Public Relations 3(2+1) Discipline Specific/Foundation Course 7 None
MCS-302 News Reporting & Writing Skills 3(2+1) Discipline Specific/Foundation Course 8 None
MCS-303 Opinion Writing 3(2+1) Major CC None
MCS-304 Current Affairs 3(2+1) Major CC None
MCS-305 Communication Theories – 1 3(3+0) Major CC None
         
Total Credit Hours 15(11+4)    
Third Year – Second Semester (6)
Course Code Course Title Credit Hrs. Course Category Pre-Req
MCS-306 Online Journalism 3(2+1) Discipline Specific/Foundation Course 9 None
MCS-307 Sub-Editing & Page Designing 3(2+1) Major CC MCS-305
MCS-308 Communication Theories – 2 3(3+0) Major CC MCS-307
CSC-308 Introduction to Research Methodology 3(3+0) Major CC None
MCS-309 Documentary Production 3(1+2) Major CC None
MCS-310 Media Seminar 3(1+2) Major CC None
Total Credit Hours 18(12+6)    
Note: Internship will be offered in the 6th semester with zero credit

Fourth Year

Fourth Year – First Semester (7)
Course Code Course Title Credit Hrs. Course Category Pre-Req
MCS-401 Magazine Journalism 3(2+1) Major CC None
MCS-402 Development Communication 3(2+1) Major CC None
MCS-403 Photojournalism 3(1+2) Major CC None
MCS-404 International Communication 3(3+0) Discipline Specific/Foundation Course 10 None
MCS-405 Elective 1 Specialization 3(3+0) Electives Majors None
MCS-406 Elective 2 Specialization 3(3+0) Electives Majors None
Total Credit Hours 18(14+4)    
Fourth Year – Second Semester (8)
Course Code Course Title Credit Hrs. Course Category Pre-Req
ITC-405 Project Management 3(2+1) General Allied Course 8 None
MCS-407 Final Project/Thesis 6(4+2) Major CC None
MCS-408 Elective 3 Specialization 3(3+0) Electives Majors None
MCS-409 Elective 4 Specialization 3(3+0) Electives Majors None
         
         
Total Credit Hours 15(12+3)